the End of Fundraising
Measure Outcomes, Not Activities
Thu, 02/16/2012 - 12:00pm by Jason Saul
In my recent Q&A with Insight Labs, I explore why nonprofits must measure outcomes, not activities, if they want to survive.This excerpt that gets to the bottom of the current activity-focused mindset:
What We're Producing
Research Questions
Thought Scraps Archive
- May, 2012 (1)
- April, 2012 (3)
- February, 2012 (3)
- January, 2012 (2)
- July, 2011 (3)
- June, 2011 (2)
Mission Measurement in the News
- Direct Marketing News: Do Good and Turn Customers into Brand Passionates
- Insight Labs Q&A with Jason Saul: Measure Outcomes, Not Activities
- Huffington Post Features Mission Measurement in New Philanthropy Article
- Chronicle of Philanthropy: Fund Raisers Need to Sell Their Charity's Results, by Jason Saul
- Truman Scholars Blog Viewpoint: Question The Current Nonprofit Business Model
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