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Ben & Jerry’s is supporting Black Lives Matter — but will it make a difference?

By Aaron Morrison – Oct 7 2016


No — you won’t find “Fudge the Police” or “Hands Up, Don’t Scoop” Ben & Jerry’s flavors in your local supermarket freezer aisle.

But the iconic ice cream brand this week joined activists around the country in proclaiming that “black lives matter.”

Ben & Jerry released a pro-BLM statement online Thursday, and the company’s tweet announcing its support was retweeted by the Black Lives Matter Global Network’s Twitter account on Friday.


Read the full feature here.

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